AI Insights · Timothy · October 2022
Top 5 Virtual Fitness Programs in Brazil: Q3 2022 Performance
Explore the performance of the top 5 virtual fitness programs in Brazil during Q3 2022, including trends in downloads, revenue, and active users.
In the third quarter of 2022, the virtual fitness app market in Brazil saw significant activity, with notable trends in downloads, revenue, and active users. Here’s an overview of the performance of the top 5 fitness programs on a unified platform, based on data from Sensor Tower.
Strava: Run, Bike, Hike from Strava, Inc. showed a steady increase in weekly revenue, peaking at approximately $80K in mid-August. Weekly downloads remained relatively stable, fluctuating between 28K and 34K throughout the quarter. Active users saw a decline from around 741K at the end of June to approximately 609K by the end of September.
Home Fitness Coach: FitCoach by WELLTECH APPS LIMITED experienced a significant revenue spike in mid-August, reaching about $57K, and peaking at $70K in the following week. Downloads surged dramatically in August, peaking at over 235K in late August. Active users also saw a notable increase, climbing from around 162K in late June to a peak of approximately 462K at the end of August.
Queima Diária - Treino em Casa maintained a relatively stable revenue stream, averaging around $16K to $21K weekly. Downloads were consistent, with a slight increase in mid-July, peaking at around 7.1K. Active users showed minimal fluctuation, remaining around the 210K-220K range throughout the quarter.
Workout Planner Muscle Booster, also from WELLTECH APPS LIMITED, saw a steady rise in revenue, peaking at about $23K in late August. Weekly downloads showed significant variability, with a peak of around 36K in mid-August. Active users followed a similar trend, growing from around 34K in late June to a peak of approximately 88K in mid-August.
Yoga-Go: Workout & Exercises, another app by WELLTECH APPS LIMITED, experienced a substantial increase in revenue, reaching about $26K in early September. Downloads saw a significant rise in late August, peaking at around 42K. Active users consistently increased, peaking at approximately 95K in early September.
This data, sourced from Sensor Tower, highlights the dynamic nature of the virtual fitness app market in Brazil during Q3 2022. For more insights and detailed analytics, visit Sensor Tower.
